Meena Ganesan

Plan, program and execute large-scale, family-focused events in Prospect Park and Williamsburg during the spring and summer, including: -Doing vendor, partner and talent outreach to find New York based organizations and small businesses that are aligned with event themes and goals -Coordinating directly with partners and vendors to help concept their visions and onsite activations in ways that best support the narrative of our events -Creating detailed run-of-shows and site maps with production needs for each type of participant – vendor, talent, staff, etc. – to ensure a seamless event day

Coordinate and edit coverage based on the Montana Free Press-Eagleton Poll, including: -Working with pollsters at Rutgers University to draft incisive and newsworthy surveys -Assigning and shaping data-driven stories and charts at a high level -Refining copy and data visuals to be clean and read by readers across the state

-Curate and publish timely stories from news and opinion publications across the U.S. that reflect broad national discourse and resonate with diverse audiences -Build and maintain partnerships with large and small-scale newsrooms around the country -Collaborate with high-level staff to hone and iterate the editorial vision  -Establish habit-making tendencies through novel and known audience development strategies -Apply AI tools to enrich editorial products and manage risk, balancing the efficiency of AI with rigorous editorial review

-Worked with reporters to assign, commission and edit daily quick-turn news and analysis and weekly and monthly high-impact long-form features for The Hive, home to VF's incisive coverage of political and national newsmakers -Led and communicated Election Day and night coverage efforts, working with the production team and editors and writers across departments to manage and program a continuously updating live blog -Collaborated with Inside the Hive podcast team on topic, framing, copy, and distribution strategies -Wrote, edited and optimized an email newsletter, highlighting coverage with a throughline touching on the day’s news, using A/B testing and performance metrics to maximize reach and engagement -Collaborated with social, video and photo teams to best position our work with distinctive headlines and visuals

-Taught a 5-week writing class (VIS 602 Essentials for Visual Communicators: Writing) to graduate students over Zoom

-Top-edited national, culture, political and sports stories, shaping and driving accessible data-driven stories that utilized our elections analytics data and polling databases across sections and platforms. -Product-managed and edited interactive and graphics-forward stories and dashboards, including  election forecasts -Managed the publishing schedule; with other editors, shaped coverage for planned and breaking news -Managed audience strategy and team, guiding longer-term projects and daily work including off-platform partnerships with ABC News, Apple News, etc. -Wrote and edited story and video headlines; monitored analytics and used insights and news judgment to develop SEO, homepage and A/B test best practices -Collaborated with the art director, head of video and 538 Politics Podcast team to produce and edit personality-driven social videos and video-podcasts attuned to the creator landscape and animations and visual carousels for various social platforms, including X, Facebook, Instagram and YouTube -Informed KPI setting and consistently led data-driven social and content strategies -With other senior editors, made and executed site-wide editorial, management, and hiring decisions, including developing and implementing a hiring guide to standardize interview practices -Ran biweekly site-wide ideas meetings, and internal workshops for writers and editors

-Served as lead producer for campaign-related productions and supervised associate producers in bringing key House, Senate, and gubernatorial debates to air, including chyron production, logistics, and editorial decision-making -Acted as results producer on election night and accurately called House, Senate, and gubernatorial races, and states

Developed programming for in-person events (on health, aging and end-of-life care, education, justice, politics and the economy) including: -Interviewing and booking high-profile speakers, preparing moderators, writing and editing scripts  Identifying audience invitees,  -Working across the newsroom to identify and develop topics and scale and distribute event-based content across platforms -Managing video editing and production of social videos and clips from events and creating audio and visual assets for onsite viewing at events -Writing editorial blurbs, headlines, push alerts, social copy, and email copy. -Helping manage and story edit special reports in the A-section of the newspaper -Product-managed and content produced an events app created in-house for Washington Post Live events (Separately from the events team, edited live blogs during elections, debates, and State of the Union)

-Collaborated across the newsroom to develop and execute innovative ways of telling stories, like the 2012 Hatcam that live streamed from a delegate’s point of view at the DNC and RNC. -Reported on Capitol Hill and covered justice, immigration and the latest developments in Congress -Managed partnerships with public media member stations to tell audience-first video stories about the 2012 election using novel UGC methods. -Line edited politics stories and managed multiple live blogs during breaking and planned news events -Consulted on hiring and held newsroom training sessions in digital production, social media, and editing