Michael Scheschuk
About
Michael Scheschuk is from Austin, Texas, United States. Michael is currently Exec Vice President and General Manager at Chewy, located in Austin & Ft Lauderdale (HQ). In Michael's previous role as a President at Jungle Scout, Michael worked in Austin, TX until Dec 2023. Prior to joining Jungle Scout, Michael was a Chief Marketing Officer & Executive VP at Jungle Scout and held the position of Chief Marketing Officer & Executive VP at Austin, Texas Metropolitan Area. Prior to that, Michael was a VP, Consumer & SMB E-Commerce, Marketing, and Operations at Ziff Davis, based in Austin, Texas Metropolitan Area from Feb 2017 to Jul 2019. Michael started working as VP, Direct-to-Consumer E-Commerce, Marketing Operations & Analytics at Groupon in Greater Chicago Area in Jun 2014. From Mar 2013 to Jun 2014, Michael was Chief Operating Officer & EVP of Products at Shelfbucks, based in Austin, Texas Area. Prior to that, Michael was a VP / Executive Director, Direct-to-Consumer E-Commerce & Merchandising (Category Leader) at Dell, based in Austin, Texas Metropolitan Area from Feb 2012 to Mar 2013. Michael started working as VP/Exec Director of Global Online at Dell in Dec 2009.
You can find Michael Scheschuk's email address at finalscout.com. FinalScout is a free professional database with over five hundred million business professional profiles and over two hundred million company profiles.
Michael Scheschuk's current jobs
Building the future of the Pets industry, and loving every minute of it!
Michael Scheschuk's past jobs
Head of the $2.4B GMV e-commerce merchandising, marketing, operations, customer service, buying, and offshore (India) organizations for Ziff Davis publications. Sites included PCMag.com, Offers.com, TechBargains, IGN, Geek, AskMen, BlackFriday, and ExtremeTech.
Profitably grew Groupon's physical products division from $900M to over $1.2B in annual revenue, leading commercial strategy and execution for Groupon's second largest global business unit. Owned business performance, including merchandising, pricing, vendor partnerships, marketing operations, analytics, and category management across multiple consumer product categories including consumer electronics, home, apparel, health & beauty, home improvement, entertainment, pets, baby, sports, outdoor, and jewelry.
Shelfbucks was at the forefront of merging customers' digital and physical experiences in retail stores, utilizing Apple's iBeacon and NFC beacon-to-phone technologies as an in-store marketing channel. $28M funding.
Led Dell's $2.5B U.S. direct-to-consumer ecommerce business, with P&L responsibility across computers, consumer electronics, accessories, and services. Directed commercial strategy, merchandising, sales, pricing, and online operations while driving revenue growth, profitability, and customer acquisition. Managed large cross-functional organizations and coordinated product, marketing, supply chain, and operations teams to execute business objectives at scale.
Led Dell's global digital commerce and customer experience organization, with team members across five continents, driving online innovation across Dell.com in 188 countries. Directed strategy and execution for personalization, CRM, recommendation engines, customer segmentation, and digital demand generation across web and mobile platforms. Led large cross-functional teams responsible for improving customer acquisition, conversion, engagement, and retention through website modernization, behavioral targeting, social commerce, ratings and reviews, user-generated content, and integrated online/offline customer lifecycle initiatives.
Led global product marketing for Dell's multi-billion-dollar consumer desktop and notebook portfolio, including XPS, Studio, Adamo, and Inspiron. Directed product strategy, feature definition, brand development, positioning, launches, and lifecycle management for multiple $1B+ product lines. Led the Program Management Office (PMO) and cross-functional execution across engineering, marketing, operations, and product development organizations. Managed global teams across the U.S., China, and Taiwan while driving market share growth through customer insights, competitive intelligence, and product innovation.
Led product strategy for Dell's entry into global retail channels, overseeing product development, positioning, messaging, packaging, and commercial execution. Played a key leadership role in scaling the business from launch to $750M in retail sales within three quarters, creating Dell's expansion beyond its traditional direct-to-consumer model. Partnered across engineering, marketing, sales, and operations organizations to establish Dell's global retail presence and drive rapid market adoption.
Led product strategy and lifecycle management for several $500M+ consumer computer platforms. Defined and launched the XPS premium consumer notebook portfolio, including product strategy, brand positioning, feature definition, and product line expansion. Partnered across engineering and operations teams to bring new products to market and drive growth within Dell's global consumer business.
Founding member of a cross-functional team that drove Internet access registration bounties to over $100M in annual operating income within two years.
Assessed the financial value of business development opportunities, including acquisitions, divestitures, and joint ventures. Led multiple worldwide partnership negotiations, including joint ventures in China and India.
Determined the financial value and strategic rationale of business development opportunities in the consumer product, pharmaceutical, airline, railroad, construction, health care, and agricultural industries.