Mona Maine De Biran

A small business chief executive officer, founder and owner of an independent, privately owned perfumery responsible for planing and execution. Developed brand website, copywriting and SEO optimization. Personally responsible for the planning and execution of various aspects of the brand strategy including website development, copywriting across the brand, keyword and hashtag strategies, SEO optimization and trend analysis. Planned and executed affiliate marketing and influencer outreach and brand ambassador partnership programs. Engaging and developing a following with a small, loyal community of fragrance lovers on social media through direct outreach, IG live, YouTube Interviews, panel discussions, and virtual trade shows. Responsible for operations including shipping, customer service.