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Natalia Danilova

Product manager, BORK
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Email: ****@****.***
LinkedIn: Natalia Danilova
Location: Moscow, Moscow, Russia
Current employer: BORK
Current title:
Product/category manager
Last updated: 22/05/2023 01:42 AM
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About

Natalia Danilova is from Moscow, Moscow, Russia. Natalia works in the following industries: "Computers and Electronics Manufacturing". Natalia is currently Product/category manager at BORK, located in Москва, Россия. In Natalia's previous role as a Strategic Planning Manager at Saatchi & Saatchi, Natalia worked in Москва, Россия until Jun 2016.

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Natalia Danilova's current jobs
Company: BORK
Title: Product/category manager
Period: Jul 2016 - Present (9 years, 5 months)
Location: Москва, Россия

- Business development in Premium segment - Product management under BORK brand (OEM, ODM) for in Beauty care, Hair care, and Food preparation categories - Development and implementation of BORK IOT platform (Food preparation, Healthcare, Climate) - Market analysis and product category analysis - Research and analysis of potential partners on the largest international exhibitions - Top-level contract negotiations - Contract administration for international licensing, branding and manufacturing - contracts - User documentation development and localization procedures - Product and procurement planning - Stock management - Price structure management - KPI and sales performance analysis with further direct reporting of results to CEO and The Board - Management of key promotional activities for different product categories - Public presentations of new products - Training event management in company's own Training Centre facility.

Natalia Danilova's past jobs
Title: Strategic Planning Manager
Period: Mar 2015 - Jun 2016 (1 year, 3 months)
Location: Москва, Россия

Clients: FMCG (P&G - Pampers, Head and Shoulders, Old Spice; Kraft/Mondelez - Picnic, Dirol), DIY-retail (OBI), pharmaceuticals (Novartis/GSK - Theraflu, Vibrocil; Medical Herbs «KrasnogorskLekSredstva») , alcohol beverages («Zhigulevskoe» Beer), premium real estate (Skolkovo) Brand related responsibilities: trend analytics (with focus on young consumer behaviour), market and competitor analysis, brand positioning, brand development strategy, tactic business goal solutions through communication instruments Creative teams related responsibilities: creative brief development, mentoring and coordinating creative teams performance against client’s business goals, creative ideas assessment Presentations related responsibilities: development of creative storytelling presentations, visual design of the presentations, delivery of the strategic and creative concepts to the clients.

Natalia Danilova's education
Высшая Школа Экономики
Магистр
2013 - 2015
Higher School of Economics
Бакалавр
2009 - 2013
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