Nicole Rustad

Our tiny team of dreamers and makers has worked together for over a decade on some of the world’s best and biggest brands for kids. We love collaborating with partners who share our passion and values. Our experiences have highlighted a profound truth: Kids have the power to change the world—and given the opportunity, they will. Small actions have big power everywhere. Together, with big curiosity and small deeds, we can help protect and save animals and their habitats. Unboxals is creating powerful content to engage young kids and get them talking about animals and habitats. A portion of our net profits will support wildlife conservation partners to help endangered animals. Let’s “bee” real. We know there’s no digital substitute for real-world play. But what if we can use digital experiences as tools to spark a love of learning? To be catalysts for insatiable curiosity and care? To ignite a passion for animals, their incredible superpowers, and their fragile habitats? These are the questions that we aim to answer every day. Through multi-media digital experiences and engaging consumer products, Unboxals strives to make kids into animal champions. We: -Present fun, quirky facts about animals and their habitats -Ignite curiosity and care in kids and families through positive engagement loops and proven play patterns -Help kids and families be more engaged with their environments, nature, and animals with simple conservation tips -Work with wildlife and conservation organizations to shine the spotlight on endangered animals and their habitats