Perla Cardenas
About
Perla Cardenas is from 美国 加利福尼亚州 桑尼维尔. Perla works in the following industries: "金融服务". In Perla's previous role as a Global Emerging Markets Latin America at JPMorgan Chase, Perla worked in New York until Nov 2015. Prior to joining JPMorgan Chase, Perla was a Women of ALPFA -Director at ALPFA New York Chapter and held the position of Women of ALPFA -Director at New York. Prior to that, Perla was a Financial Planning & Analysis at The Talbots Inc from Oct 2009 to Jul 2010. Perla started working as Vice President, Membership Services at ALPFA Boston in Jan 2008. From Jan 2009 to Aug 2009, Perla was Financial Analyst at Morgan Stanley Smith Barney. Prior to that, Perla was a Financial Analyst at Humanna Group from Feb 2005 to Dec 2006. Perla started working as International Business Consultant in Foreign Trade at AJR Consulting in Apr 2004.
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Perla Cardenas's past jobs
• Responsible for the risk and control prioritization as part of the overall business growth in Latin America • Execute on regulatory agenda; drive large scale control and regulatory projects across functions by partnering with North America and Latin America management teams • Lead Latin America Operations end to end control agenda. Improvement in the control environment resulting in a significant reduction in errors, operating cost reduction with incremental moves towards strategic architecture • Manage key business and financial performance assessments to increase control oversight/business transparency • Fixed Income product knowledge; Bonds, Money Markets, Interest Rate Derivatives, FX and Structured products
• WOA is a national ALPFA program dedicated to empowering Latinas to reach their full potential. • Develop targeted programs to foster personal and professional opportunities, and provide exposure to prominent senior women leaders.
• Proactively prepare and implement the budget and forecast for FY‘10, including the creation of valuation models to produced snapshots and presentations for decision-making • Perform monthly and quarterly financial analysis by evaluating Talbot’s financial performance • Work with senior management to review new business initiatives, and design and implement strategies • Lead project-related activities in the areas of strategic planning, financial analysis and operations analysis • Engage the Supply Chain team to achieve financial strategic goals, as well as Corporate Finance initiatives
• Lead the membership team of 7 people to develop and implement membership growth and retention strategies • Develop relationships with over 2,300 ALPFA Boston members and interact with 50 corporate partners regarding ALPFA’s value proposition • Work closely with ALPFA National and 34 other chapters nationwide to develop membership initiatives • Achievement: Surpassed membership growth goals by 110%, turning the Boston Chapter into the largest chapter in the country with 2,300+ members and 50 corporate partners from Fortune 500 companies
• Worked closely with wealth managers and advisors to present financial plans and portfolio asset allocations • Analyzed traditional and alternative asset classes; capital markets, strategic and tactical asset allocation model and the investment portfolio construction • Improved cash flow analysis and equity valuation by generating monthly market research reports including index comparison, portfolio composition, core holdings, historical data, trends, new issues and economic data • Executed investment solutions in client accounts in accordance with client plans by managing each account to ensure that each client has a completed profile and that accounts are properly maintained • Sales responsibilities: Liaison between distribution channels. Contributed to the business growth strategy by creating marketing campaigns to acquire new assets/clients
• Developed financial budgets; supervised the preparation of financial reports, implemented cash management strategies • Proactively managed strategic planning and financial analysis information, providing the Board with relevant financial evaluations of ad hoc projects • Led new expansion projects ensuring efficient use of the company’ resources • Achievement: Designed and executed operational strategies for sales and marketing improvement, creating a sales training program. As a direct result of the initiative the company increased revenue stream in 10% and trained 1,000 agents in 7 different locations across the country
• Audited companies operations regarding Free Trade Agreements, to effectively improve international business operations. • Served as a key member in the Strategic Business Development division to support Mexican companies effectively improve/create international businesses in emerging and middle markets.