Peter Obering
About
Peter Obering is from Colorado Springs, Colorado, United States. Peter works in the following industries: "Technology, Information and Internet". Peter is currently Owner at Johnson Constructors, located in Colorado Springs. Peter also works as Owner at HopTree Development, LLC, a job Peter has held since May 2019. Another title Peter currently holds is Web Development & CMS Management, SEO, Digital Accessibility & Digital Strategy at Peter Obering Digital Media. In Peter's previous role as a Digital Marketing & CRM Manager at The Broadmoor, Peter worked in Colorado Springs, Colorado, United States until Jun 2020. Prior to joining The Broadmoor, Peter was a Digital Strategies Manager at Texas Highways Magazine and held the position of Digital Strategies Manager at Austin, Texas Area. Prior to that, Peter was a Web Developer & Social Media - Wildlife Division at Texas Parks and Wildlife Department, based in Austin, Texas Area from Jan 2014 to Nov 2017. Peter started working as Website Manager at USA Triathlon in Colorado Springs, Colorado Area in Jun 2011. From Jun 2010 to Dec 2011, Peter was Colorado Springs Mountain Bike Examiner at Examiner.com, based in Colorado Springs, Colorado Area. Prior to that, Peter was a Communications at Peak Vista Community Health Centers, based in Colorado Springs, Colorado Area from Sep 2010 to Jun 2011. Peter started working as BuzzMasta [Web Content Manager] at BCI Media Services in Durango, CO in Oct 2008.
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Peter Obering's current jobs
Branding & web design
Branding & web design
I specialize in new websites, re-designs, SEO & accessibility audits, and overall digital strategy for small and medium-sized businesses and nonprofits. I've been on both the business and technical side of projects and am excited to discuss your ideas and business needs [no tech jargon necessary!]
Peter Obering's past jobs
• Developed post-COVID closure digital marketing re-entry plan • Led digital marketing campaigns in conjunction with digital marketing agency and internal stakeholders • Created and managed email marketing campaigns • Analyzed and managed customer data in CRM system • Built analytics reports for marketing campaigns, social media, mobile app, and external digital communication tools • Oversaw social media strategy & team • Managed GDPR and digital privacy policies
• Led new website design, development, and launch in 2018 • Planned and managed digital marketing campaigns and social media strategy, content, and reporting • Led content strategy for travel news and related blog-style content • Managed SEO, analytics, and regular Wordpress site optimization • Designed and built custom website layout modules using Divi Builder • Built custom Google Data Studio Dashboards • Managed on-site advertising and vendor relationships
• Managed and created digital content, web databases, and led communications initiatives for Wildlife Division • Managed hunting program social media accounts • Audited, developed, designed, and improved responsive microsites • Made UX improvements through user testing and analytics • Annual project management and web development for Public Hunt Draw System, Annual Public Hunting program web product, and Texas Outdoor Annual web product • Wildlife Division Accessibility lead
• Website and project management for USA Triathlon and United States World Triathlon Series events • Managed internal and external communications on various initiatives, including the 2012 London Olympics and USA Triathlon National Championship events • Managed external vendor and partner relationships • Created and managed social media accounts for 2012-14 World Triathlon Series events • Trained USA Triathlon staff on website, SEO-friendly web content, and brand standards
I had the opportunity to jump into Examiner.com in the early stages of the site and wrote about mountain biking in the Pikes Peak Region.
• Website content management including creating and editing SEO-friendly content for website redesign • Designed and implemented new corporate branding including letterhead, brochure template and email communications • Managed social media accounts • Communications liaison for 7 regional health centers
I was fortunate to be part of starting a new website during my time at BuzzTown.com (now defunct). I learned how to properly engage an audience and learn from user experiences to plan out new features and content. I was part of a dynamic team that worked together to create an engaging website that became the go-to source for information in southwest Colorado. I was responsible for creating & managing website content, providing customer support & training, managing online marketing and planning new features and functionality of the site. • Google AdWords • Google Analytics analysis • Website Content Management • Website content creation relative to local online social communities • Content optimization SEO • Web graphic design • Account payment management • Customer support • Web video production: filming and editing • Recording editing screencast tutorials • Customer training • Business Profile Page creation for Southwest Colorado and Las Cruces, NM Regions • Site usability studies • Manage business pages for premium subscribers • Future feature planning
Marketing, graphic design and photography on contract basis Key accomplishments: • Updated project photo library • Designed new proposal template • Update website with key company accomplishments
• Marketing and communications • Graphic design • Website management • Events