Qtal Systems

• Responsible for branding , day-to-day management of all promotional activities can include on line and-offline marketing programs in broadcast, print, outdoor, display, search engine marketing, eCRM, social media, mobile, international websites and micro sites, and other marketing programs; • Responsible to handle sales collateral, overseeing department's budget, administering company's client database and managing junior-level marketing personnel. • Responsible for developing and maintaining marketing strategies to meet agreed company’s objectives. • Evaluate market and customer research, market conditions, and competitor data and implement marketing plan alterations as needed. • Develop an annual marketing plan in conjunction with the sales department. This should detail the year’s activity to meet agreed company objectives. • Manage the entire product line life cycle from strategic planning to tactical activities. • Develop and implement a company-wide plan to push product, working with all departments for its executions. • Develop marketing collateral and sales tool like brochures, datasheet, presentations and proposals. • Determine and coordinate online and onsite events like webinars, tradeshows, seminars and customer events. • Plan and implement software product launch. • Manage working relationships with Desktop Sales team members to review needs, prioritize and deliver. • Implement global content and collateral strategy for key partners.