Raji Iyer Margolin
About
Raji Iyer Margolin is from New York, New York, United States. Raji Iyer is currently Chief Marketing Officer at Momeez Choice, located in Southbury, Connecticut, United States.
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Raji Iyer Margolin's current jobs
As CMO of Momeez Choice, parent company of Lolleez with market leadership in OTC children’s remedies, I created a digital-forward annual operating plan and collaborated with key stakeholders to establish long-term positioning that enables the brand to lead the remedies category across all consumer segments and channels. I led multi-platform digital content production, launched new eCommerce content and campaigns that outperformed platform benchmarks, and revamped the influencer program to better align with the consumer target and retailer support plans. I also successfully executed a complex RFP process with 10+ agencies, ensuring proposal evaluation aligned with business goals and partner negotiation guaranteed an on-budget, on-time launch to maximize go-to-market success. I reported directly to the CEO and played a pivotal role in establishing the first full-time marketing department, hiring 4 key roles in 4 months.