Rob Sigmon

Leading fractional management solutions for businesses too small for full time CXOs but too big for Founders to do everything well. We specialize in working with small and medium sized businesses. Our clients range from rapidly expanding solopreneurs to successful established corporations with under 1,000 employees and annual revenues up to $50M

Created strategic sales plans, hiring, training, and in field coaching for 23 clients with 52 direct reports • Developed custom sales training program for 65 domestic branch managers billing over $54M in annual sales focused on project management. Prospecting, and closing strategies through sales metrics • Tripled revenues for an international SaaS tech startup in OEM manufacturing, resulting in $2M funding • Trained international tax CPAs on bus dev strategies resulting in $1M in revenue from clients in 18 countries • Rebuilt a market turnaround plan for a wholesale food manufacturer resulting in $5M in annual sales • Implemented sales pipeline systems for a HR consulting client increasing billing 250% over $3M first year • Led a team of 12 at an integrated telecom MSP to increase sales over 50% in the first six months • Created new go to market and channel sales strategy for an electrical contractor diagnostic manufacturer

www.herdofzebras.com Founded and launched SaaS sports tech startup increasing joy in the world by connecting amateur sports leagues and referees. Raised $1M from private equity investors, managed startup budget, investor relations and capital acquisition reporting for SEC requirements. Grew to $10M valuation with successful exit to venture capital. Deployed multi-channel vertical marketing plan product implementation from Google Analytics, SEO/SEM operations and mobile app metrics resulting in new product launch exceeding market penetration goal by 20%. Created and managed IT technical scope of work for iOs and Google mobile and web based SaaS apps, administrative website, consumer website including digital, video and social media platforms. Developed strategic sales plan for domestic and international markets, recruited and hired initial sales force, conducted sales training and developed sales compensation plans. We provide background check, screen and verify referee certifications for leagues and maximize earning potential for referees in the sport and geographic preference where they chose to work. We handle all administration, coordination, payment processing and accounting, enabling sports leagues to provide better services to participants.

Founded strategic sales and marketing firm serving over 100 clients world wide in the B2B and B2C space. We create winning sales and marketing strategies aligned to the core beliefs of our clients. Our marketing evaluation dives deep into the areas of marketing success and failure at our clients and provides a results oriented marketing plan of action to propel their business into future growth. Key Competencies: Strategic Sales and Marketing Consulting Market Research Competitive Analysis Branding Public Relations Advertising Business Development Strategic Alliances Affiliate Marketing Product Marketing Digital Marketing Reputation Management Marketing Analytics

Senior member of national sales team representing 25 network programs and over 300 radio stations to Madison Avenue agencies and c-level advertising executives at fortune 500 clients. Built a $7 Million new business portfolio from cold-calling over 1,000 clients in national advertising. Lead an innovative national training program on prospect generation, cold-call techniques and prospect funnel management. Won 16 new business development and over-all billing awards for national multi-channel sales.

Managed 12 Outside Sales Account Executives billing over $2 Million annually on four radio stations in a top 20 radio market. Coordinated station events, budgets, financials and human resources. Transformed outside sales force from traditional geographic structure to industry and product specific system tripling division sales over five years. Created annual music festival in partnership with local bands, amusement park and local advertisers increasing station billing through non-traditional revenue event management by $50,000. Developed and lead customized training through a 300 page interactive sales training manual for new sales agents.