Ross Winters
About
Ross Winters is from Vancouver, British Columbia, Canada. Ross is currently Director of Programming at Pattison Media, located in Vancouver, Canada Area. In Ross's previous role as a President at Ross Winters Media, Ross worked in Toronto, Canada Area until Dec 2015. Prior to joining Ross Winters Media, Ross was a Program Director - 102.1 the edge Toronto at Corus Entertainment and held the position of Program Director - 102.1 the edge Toronto at Toronto, Canada Area. Prior to that, Ross was a National Program Director at Corus Entertainment, based in Vancouver from Jun 2003 to Aug 2008. Ross started working as Program Director at CFOX in Vancouver in Jun 2001. From Oct 1993 to Jun 2003, Ross was Program Director at ROCK 101, based in Vancouver. Prior to that, Ross was a Program Director at CITI FM, based in Winnipeg from Mar 1989 to Jul 1993.
You can find Ross Winters's email at finalscout.com. FinalScout is a professional database with business professional profiles and company profiles.
Ross Winters's current jobs
Providing overall strategic leadership to the programming departments of the radio stations, working closely with each stations management teams.
Ross Winters's past jobs
Helping radio brands increase market share through knowledge, expertise and hands on experience in the Canadian radio landscape, plus a keen understanding of the competitive history, the on-air talent, music cycles and regulatory environment.
Brand Manager for 102.1 the edge, Toronto's New Rock
Oversaw programming strategies for 50+ large and small market stations. Worked strategically with Program Directors and General Managers at stations in all size markets and formats from Alternative and Classic Rock, Top 40, Adult Contemporary and Country at market leading stations such as Q107 and EDGE Toronto, ROCK 101 and CFOX Vancouver, Q92 Montreal, Q107 and Country 105 Calgary, CISN Edmonton, POWER 97 Winnipeg and including stations markets such as London, Kitchener, Hamilton, Guelph, Peterborough, Barrie and Cornwall.
Built a strategy to own the male "Rock" position in Vancouver radio tuning by using the power of two FM stations to capture the largest audience share available between 18-54.
Created a male focussed radio station with high octane testosterone talent including Bro Jake, Twisted Tunes and Canada's original "Guys Garage". The result was 15 #1 rating periods in the advertiser coveted Adult 25-54 demographic.
Played the hits and put together a team of on-air talent that lead to dominating the Winnipeg male radio market tuning.