Sasa Ratna Puspita

Proud to join the heritage brand under the new ownership of Rajawali Corpora. Sasa managed to lead the revamp process of Fortune Indonesia to become Fortuna group, the global minded Indonesian-rooted company. Ever since then, she has been leading Fortuna in winning multiple clients and awards; Brands: Pertamina, Semen Tiga Roda, Tiktok, Maybank, Allianz, Blibli, Gudang Garam, more. 2019 - 2nd Most Loved Ad Ramadan + Buzzworthy Ramadan Ad by Kantar for Djarum. - A Jury council for Mobile Marketing Award Smarties 2019, a Jury council for Young Spikes 2019 and Citra Pariwara 2019 2020 - Jury Council for Smarties Asia MMA 2020 - brought Semen Tiga Roda (Indocement) to gain recognition in Iconomics Marketing Awards as Best Millennial Brand for its resilience in Marketing Awareness, Engagement & Performance facing the pandemic 2020. 2021 - Jury council for Indonesia's 1st Youtube Works Award Indonesia 2021 - Best Branding Agency for Fortuna PR in Indonesia Brand Communication Championship 2021 by Mix Marcomm. Her passionate effort in taking Fortuna to rise has resulted to her career growth from a Deputy CCO to CCO, and trusted as the CEO for Fortuna at the hardest time of the year 2020, in less than 2 years. She initiated "Kids Take Leads" and "Mascare" movement, Fortuna's creative hub "Pot of Luck"; as melting pot of the game-changers. In such a short period of time, the guest speakers invited to PoL consisted Ibu Susi Pudjiastuti, Tio the founder of Tuku, Dendy Darman, Anton Wirjono, Hadi Wenas, Carlos Andres Rodriguez, and more. In January 2021 she led the group to launch FV, a new product service to cater fast-serving content outputs, adapting Drive-Thru strategy where consistent good quality outputs combined with high speed delivery. Over the years she consistently wins in both local and international award shows, amassing more than total of 80 awards and nominations. She is also a self-taught interior designer and shares passion in business & education.