Sean Wigle

• XM lead for the Dairy Farmers of Canada national CSR initiative “Fuelling Women Champions”. • Liaised with external supplies and vendors to negotiate all program assets and marketing collateral as needed. • Planned, developed, and executed all infield XM events across all major Canadian markets by building program workbacks, and providing weekly status reports to the client. • Worked with internal departments – creative, digital, warehousing, and human resources – to ensure all requirements were met and client timelines and approval processes were followed. • Communicated and worked with program partners (CWHL, NRL, FIBA Americas, Rugby Canada) to ensure all negotiated sponsorship assets were activated in a timely fashion and all onsite activations were executed flawlessly. • Led the training of all onsite staff and oversaw infield activations, ensuring client satisfaction. • Monitored program inventory and assets, ordering additional items as required, and tracking the locations and use of marketing collateral. • Assisted in the fulfillment of requests from the client and other program agencies.

• Trained and managed all event coordinators - 15+ nightly. • Ensured all nighty programs and leagues ran without issue – 130+ games across 20+ venues. • Served as customer service lead for 150,000+ league members. • Helped manage and provide content for all TSSC social media platforms. • Responsible for aiding in the development of and promotion of TSSC leagues and special events. • Led all infield sponsor integration. • Aided in the tracking of registrations, permit allocation, team pooling, and schedule building.

• Served as a mentor and trained new Senior Brand Ambassadors. • Consulted on the standardization of infield metric tracking and practices. • Acted as infield and logistical coordinator, by providing a great consumer experience and ensuring activations ran smoothly. • Responsible for the tracking of program KPIs and completing post-event reports for account coordinators and clients in a timely manner. • Brands include: Cineplex, Nike, Mattel, ESSO, Coke, Sprite, NOS, KIA, Nissan, Infinity, AirMiles, OLG, the Grey Cup Fan March, BMO, CAA, Disney, eOne, and Nintendo.

• Assisted in a Canada Wide POS campaign, while researching and constructing the contest fulfillment elements. • Managed 8 activation teams across 8 markets simultaneously. • Trusted to develop and work within timelines, research independently, execute activations, and prepare field staff timesheets. • Experience with promotional event setup, writing training manuals, staffing requests, building tracking documents, and compiling, writing, & presenting event reports. • Interacted across departments to help facilitate and organize staff recruitment, staff training, and coordination of program shipments. • Brands include: NOS Energy Drink, IEG: Canada Night, ALDO, and TJX.

• Designed and implemented new organizational systems, such as more efficient scheduling. • Experience handling clients and potential customers on a daily basis. • Trusted to work efficiently in an independent environment. • Responsible for being punctual to weekly appointments regarding sales and products. • Conducted 3-4 cold-calls per month.

• Responsible for creating, planning, promoting, and running daily activities/events. • Worked independently, and with co-workers, to organize and run large-scale events. • Worked with Microsoft Suite Products daily. • Presented large groups (20+) with promotional information and instructions. • Interacted with residents and their families one-on-one.

• Trusted with opening/closing, bank deposits, and managerial duties, such as training new employees. • Planned and ran a promotional booth during festivals and events. • Experience working in a fast-paced environment by serving large banquets singlehanded (50+) during busy holiday seasons. • Honed my multitasking ability by serving, setting tables, bartending, answering phones, handling take-out orders, deliveries, among other tasks. • Displayed a positive attitude while working under pressure and ensuring the satisfaction of customers at all times. • Communicated effectively with customers and colleagues and ensured accuracy of orders taken at all times.