Sevi Altay Demiryurek

Buying Manager - Menswear All Categories • Manages macro strategies for each department in order to create a proper range plan in terms of price, design, colors, quantities to be sold on each option. • Follows macro and emerging trends regularly to adopt for fashion items. • Monitors the product in terms of quality and test performance. • Manages OTB process • Managing, training and supervising the team

Senior Buyer - Menswear Wovenwear & Knitwear & Denim & Accessories • Built the seasonal strategy and product range for all product groups, managed the seasonal budget, product mix, OTB. • Effectively identified the customer needs and trends to adapted the collection and product selection in collaboration with the design team. • Sourcing of new suppliers and production markets. • Analyzed daily, weekly – monthly & seasonal sales and conducted in-season management of repeat orders. • Monitoring the sales performance, creating strategies regarding price, collection and market gaps and make sure the collection reflects the latest trends • Decided on price ranges, target prices, margins targets, delivery dates of merchandise with different suppliers and seasonal markdowns. • Coordinating purchasing, production and allocating processes.

Senior Buyer For Russian Store - Menswear All Categories • Planned and selected a range of products to sell in Russian retail stores and ensured that annual financial targets were met. • Visiting international trade shows like B&B and Pitti Uomo to determine the product directions. • Ensured that purchasing decisions were aligned with the marketing strategy based on customer demands, price range, quality and product availability. • Ensured that the production team proactively followed up production and made sure that all merchandise was within the price range, and shipments were on time. • Leading a team of 1 asst buyer and 2 merchandiser, responsible for the approvals to achieve the required product.

Senior Buyer - Menswear Casual All Categories (01/2014-06/2016) •Responsible for making range plans appropriate for the strategic plan and customer expectations of the Men all category; maintains the balance between core-basic, key and fashion products. •Decides on price ranges and target prices and the number of options to be designed at each price level and leads the design team and planning accordingly. • Going abroad for product development and buying samples which can be adopted to the following collection. • Make budget revision after season began and at the end of each month. • Identifies target buying prices; to deliver the merchandising team to manage sampling, costing, order placement and production • Coaching team members on costing and order placement. • Leading a team of 5 asst buyer, responsible for the approvals to achieve the required product.

Assistant Buyer - Casual Men Shirt & Knitwear & Basic Jersey (02/2012-11/2012) Assistant Buyer - Casual Men Wovenwear & Knitwear & Outerwear (11/2012-12/2013) • Supported the brand manager in all product selection, price negotiation and purchasing decisions and helped with range building. • Coordinated with the design team and the garment technologist to organize fit sessions. • Costed and negotiated new developments with suppliers and placed the orders, organize the PO sheets. • Followed Far Eastern & domestic production and giving approvals. • Conducted store visits checked the sales results and learned the costumer needs and wants first hand. Collected customer information and their comments on products, such as fit/color etc. Visited competitive stores to see what we missed and which styles should be planned for the future. • Analysing every aspect of the best and worst sellers • Attended focus meetings and shared the customer comment and ideas about the new styles and to make sure that we were working on right product set.