Tina Gada
About
Tina Gada is from Dallas, Texas, United States. Tina works in the following industries: "Software Development". Tina is currently Senior User Experience Designer II — Digital Advisor Team at Vanguard, located in Dallas, Texas, United States. In Tina's previous role as a Senior User Experience Designer II — Service Team at Citi, Tina worked in until Jan 2022. Prior to joining Citi, Tina was a User Interface Designer I - Citi Redesign Dashboard Experience 2020 at Citi and held the position of User Interface Designer I - Citi Redesign Dashboard Experience 2020 at Irving, Texas, United States. Prior to that, Tina was a Ui/Ux Designer at SUNY Center for Professional Development, based in Syracuse, New York Area from Aug 2019 to May 2020. Tina started working as User Interface Designer at OTO Capital in Mumbai Area, India in May 2019. From Aug 2018 to May 2019, Tina was Graduate Assistant at SUNY Oswego Graduate Studies, based in Syracuse, New York Area. Prior to that, Tina was a Application Engineer at Seclore, based in Mumbai Area, India from Oct 2015 to Jul 2018.
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Tina Gada's current jobs
Tina Gada's past jobs
• Created user-friendly designs for Citi Post Login dashboard experience to improve customer engagement, one-tap payment, improving accessibility and user experience. • Redesigned the experience for various journeys, conducted the user testings, presented to stakeholders & shared redlines with developers to code. • Work in Agile/Scrum environment, participating in & contributing to the processes [ daily stand-ups, code reviews, QA’s, Sprint retrospectives, etc.] that keep the process continually improving.
• Conducted user research, design sketches, and prototyped the SUNY CPD website based on the feedback which helped improve performance and number of visits by 4.5%. • Complying the WCAG 2.0 accessibility guidelines and considering the user feedback after usability testing. • Reported visual design inconsistencies based on heuristic evaluation and proposed prioritization criteria to fix those inconsistencies; 3 out of 30 proposals already live on the website. • Worked in collaboration with the event manager and other team members to design brochures, flyers, posters for different conferences by considering brand guidelines. • Updated the visual style guide to unify the branding language, improving the productivity of UX designers by ~4.4%.
• Designed the responsive interface for their mobile application and web console using Adobe XD. • Created and conducted an A/B test to evaluate a new interface using UX metrics. New designs increased the user experience by 15%. • Analyzed and synthesized research findings into new design ideas, created wireframes, and high-fidelity prototypes using Adobe XD. • Collaborated with product managers, developers, and marketers to enhance and polish the product features and meet business goals. • Deliver the product from ideation to final delivery till launch.
• Reviewed the research studies, worked on hypothesis, and re-run the experiment with the new bunch of the participants to verify the results of the studies. • Recorded, classified, and administered different research data, researched relevant publications and data to assist professor building experiment methods. • Instructed 100+ participants from diverse backgrounds by clarifying experiment procedures independently.
• Improved product UI by reducing the drop-offs and enabling faster access to IRM protected documents for authorized users by streamlining new user onboarding, authentication, file access request, and approval flows. • Designed user journeys, wireframes, and interfaces for new features for the mobile application. • Implemented single sign-on, user account management, build a web application, designed its UI, and developed the site as a full stack web developer to make interaction easier. • Design user interface with motion graphics and animations for the secure application. • Conducted and drove accessibility testing with other UI Team members on designs before it shared with developers. • Developed responsive products using HTML, CSS & JavaScript.