Tom Farrah

Leading enterprise Route to Market reinvention initiative. Developed enterprise distribution strategy to eliminate fragmentation of franchised brands and develop at-scale capability across all national markets. Led finance transformation initiative to integrate and simplify financial processes and organization between Dr Pepper Snapple and Keurig Green Mountain.

Developed commercial planning to retail execution system for management and communication of promotional and retail activity for all levels of customer accounts (National, Regional, Local). Integrated to mobile sales application across all routes to market (DSD, Warehouse, and Franchise). Winner of Consumer Goods Technology 2013 Customer Management Award. Designed and implemented two SAP ECC 6.0 ERP programs which consolidated eight separate ERP systems within a DSD business, and one legacy ERP system for a Warehouse Direct business. Created a fully integrated Packaged Beverage business model for Dr Pepper Snapple. Consolidated over 30 independent Route Accounting and Handheld selling/delivering systems, onto one platform, and integrated that system with the consolidated DSD SAP backend. Voted number 146 on the 2010 Information Week 500 Top IT innovative companies for this effort. Developed full system case sales reporting, integrating both company owned bottling and distribution, with third party franchise bottling and distribution. Created sales reporting granularity By Day/By Store/By SKU. Developed and implemented a replenishment pull system, as part of the corporate Rapid Continuous Improvement program. Reduced over $50MM of inventory from the Warehouse Direct route to market, and removed 10 third party and offsite warehouse locations from the network. Reduced over 60% of service desk incident calls using Rapid Continuous Improvement. Moved from average of 7000/month to less than 3000/month

Dr Pepper Snapple Group Implemented shared SAP APO platform across both the DSD business and Warehouse Direct business models. This included Demand Planning, Supply Network Planning, GATP, and Supplier Network Collaboration. Reduced 20 minutes of inbound and outbound load time per truckload in Regional Distribution Center network through the design and deployment of extended warehouse management Developed and implemented a Fleet Asset Management system to support the tracking and maintenance of over 10K fleet vehicles nationally. Converted 20+ manufacturing locations to Repetitive Manufacturing, from a mix of Discrete, Process, and Production Order based manufacturing. Cadbury PLC Led the transformation of Cadbury Schweppes IT from a geographically distributed model of 700 people to a global functional model with outsourced service delivery. Led IT integration for the acquisition of the Dr Pepper 7UP bottling Group, moving from a franchise/concentrate model to a fully integrated beverage business including direct store delivery to retail. • Led the divestiture of the European beverages business to a private equity group

Led development of Global SAP model and implemented pilot for region based automotive operations. Directed full migration of global operations to an ITIL based service and support model, increased efficiency of incident and problem management by 40% and achieved a 98% success rate on change management. Led global Sarbanes Oxley program for IT infrastructure and achieved an 80% reduction in control deficiency instances from the previous year, with 100% remediation success. Led server hosting segment of GM’s global IT outsourcing program reducing to four major suppliers and $400 million annual hosting budget. Managed all hosting service operations across 29 Data Centers worldwide with total operating budget of $1B. Managed all Network and Telecommunications operations globally, including management of key suppliers such as AT&T and Cisco with budget of over $400M.

Developed global strategic planning for all corporate IT services including enterprise applications and infrastructure services, and achieved corporate executive approval annually. Led IT integration for two $60Billion+ acquisitions and achieved all day one integration objectives for full IT connectivity and achieved all IT synergy targets totaling over $120 million for the two acquisitions. Implemented SAP ERP system to support Consumer Products division for Sales &Distribution, and supply chain logistics. Managed IT services for end to end drug development efforts for global research & development. Implemented release management functions and computer validation processes for compliance with FDA regulations Developed Bio Informatics high performance computing systems to support the Genomics research efforts. Developed LIMS systems for all R&D laboratory Designed the Clinical research data capture and data warehousing systems, and drug submission systems with the FDA for electronic submission of NDA’s.

Deployed manufacturing engineering systems that reduced non-production parts inventories by 50% for GM Led over 30 system implementation programs globally Reduced manufacturing change order lifecycle by 30% via integrated engineering change management system Supported the successful QS9000 and ISO9000 certifications in GM Powertrain plants. Developed machine monitoring system to track production counts and machine status via interfaces to PLC’s Designed and developed a plant routing system, to manage all Routing, Bill of Material, Inventory, and CAD data, related to the manufacturing process, for General Motors Powertrain division Designed and developed a Non Production Inventory Control system, to mange the ordering, setup, stocking, and disbursement of indirect materials across GM Powertrain. Implemented global product development technical data management system for new product development