Anshu Anand
About
Anshu Anand is from Gurugram, Haryana, India. Anshu is currently Chief Marketing Officer at Del Monte Foods Private Limited, located in Gurugram, Haryana, India. In Anshu's previous role as a Vice President Marketing at Del Monte Foods Private Limited, Anshu worked in Gurugram, Haryana, India until Jun 2022. Prior to joining Del Monte Foods Private Limited, Anshu was a Head of Marketing at FieldFresh Foods Private Limited, Del Monte Processed Foods Business and held the position of Head of Marketing at Gurgaon, India. Prior to that, Anshu was a DGM Strategy, Consumer Insights & Digital Marketing at Del Monte Processed Foods @FFFPL from Sep 2013 to Jan 2016. Anshu started working as Founder at newonmyplaylist.com in Nov 2010. From Apr 2009 to Jul 2010, Anshu was Beverages Sales Development Manager, South India at Nestle India Ltd.. Prior to that, Anshu was a Brand Manager/Senior Brand Manager: NESCAFE SUNRISE at Nestle India from Jun 2005 to Mar 2009. Anshu started working as Marketing Lead User, SAP Implementation at Nestle India ltd. in Aug 2004.
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Anshu Anand's current jobs
Anshu Anand's past jobs
Responsible for charting out the medium and long term business and brand strategy for Del Monte in India. Overseeing digital from Jan 2015 as well.
New on My Playlist is a music blog that is meant to be a platform for showcasing & spreading the best (english) music out there be it old or new.
Sales Development Manager for the biggest and most competitive region for Instant Coffee & other beverages for Nestle India. Responsibilities included: - Leveraging (planning + execution) trade and consumer activation to achieve short and long term business objectives - Channel Development and Distribution Expansion - Managing trade and consumer activation spends - Monthly sales planning and achievement
Managed Nestle India's biggest coffee brand NESCAFE SUNRISE (A Rs.200+ cr. franchise), instrumental in transitioning it from an erratic, low growth trajectory to a consistent high growth path Responsibilities included: - Development & execution of brand strategy and plans - Delivery of top and bottom line numbers, managing brand P&L - Brand Communication, Brand visual identity and Packaging development - New Product Development