Anthony Tokatly
About
Anthony Tokatly is from San Francisco Bay Area. Anthony works in the following industries: "Internet", "Entertainment", and "E-learning". Anthony is currently Product Marketing Manager - Email at Twitter, located in San Francisco Bay Area. In Anthony's previous role as a Marketing Operations Manager - Email at Twitter, Anthony worked in San Francisco Bay Area until Feb 2020. Prior to joining Twitter, Anthony was a Digital Marketing Manager - Web Developer at Portal Escape Rooms and held the position of Digital Marketing Manager - Web Developer at Remote: San Francisco Bay Area. Prior to that, Anthony was a Marketing Manager at CBT Nuggets, based in Eugene, Oregon Area from Sep 2014 to Jun 2016. Anthony started working as Marketing Intern at CBT Nuggets in Eugene, Oregon Area in Jun 2014. From Jan 2010 to Jan 2012, Anthony was Office Assistant at McKenzie Glass, based in Springfield, Oregon.
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Anthony Tokatly's current jobs
Anthony Tokatly's past jobs
Growth Marketing Team -Managing the operations of Lifecycle, Product, and Live Event Email Marketing Campaigns. -Developing cross-functional email campaigns with Creative Studio, Product Engineers, and Product Marketers. -Creating custom SQL Queries for targeted audiences and automated user journeys.
-Created company marketing strategy and coordinated digital advertising placements. -Structured and designed automated emails that are triggered by e-commerce sales, and wrote copy for the emails. -Crafted keyword-rich website copy to increase SEO value. -Integrated analytics tracking and tagging for website conversions and funneled leads using custom dynamic advertising with Google Adwords. -Developed company website and mobile friendly design. -Integrated scheduling and payment APIs to record e-commerce transactions. -Created original automated puzzles using C++ and python codebases.
- Structured and built daily emails and targeted lists to grow email subscriptions by 20% each year using the Hubspot email marketing platform. - Maintained partnerships with multiple vendors to structure media buys and display advertising placements. - Hosted monthly company webinars with up to 500 users to engage customers using Webex and ReadyTalk platforms. - Managed company brand campaign that led to increased product usage by 50% and strengthened brand image. - Enhanced company awareness through continued growth of social media channels using Hootsuite to run company Twitter, Facebook, Google+, and YouTube accounts.
- Researched tech trends in the information technology industry, specifically targeting Bitcoin usage & new product offerings from Cisco, and circulated findings to grow company awareness of up-and-coming technologies. - Organized company legacy products for more efficient internal use. - Managed company apparel inventory using company spreadsheets and handled shipping of merchandise to learners domestically and internationally.
- Bolstered multiple vendor relationships with various contractors to ensure repeat business. - Developed company inventory structure. - Submitted and fulfilled orders. - Managed time-sheets and delivery systems.