Gloria Canales
About
Gloria Canales is from Miguel Hidalgo, Mexico City, Mexico. Gloria works in the following industries: "Internet", "Apparel & Fashion", "Management Consulting", "Food & Beverages", and "Retail". Gloria is currently Head of Marketing and Prime Program at Amazon, located in Mexico. In Gloria's previous role as a General Manager and Category Leader, Softlines business (Fashion) at Amazon, Gloria worked in Mexico until Mar 2020. Prior to joining Amazon, Gloria was a General Manager and Category Leader, Media Business and New Projects at Amazon and held the position of General Manager and Category Leader, Media Business and New Projects at Mexico. Prior to that, Gloria was a Manager, Vendor Management, Media Business at Amazon from Nov 2014 to Sep 2015. Gloria started working as Co-founder and Managing Director at Dafiti - Fashion ecommerce in Mexico in Jan 2012. From Oct 2009 to Dec 2011, Gloria was Consultant at Bain and Company Mexico, based in Mexico City Area, Mexico. Prior to that, Gloria was a Senior Associate Consultant at Bain and Company, based in Dallas/Fort Worth Area from Apr 2004 to Jul 2007. Gloria started working as Marketing Intern at Cerveceria Cuauhtemoc Moctezuma in Monterrey Area, Mexico in Sep 2003.
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Gloria Canales's current jobs
Gloria Canales's past jobs
Responsible for Commercial, Finance, HR, and Legal Departments. Commercial: -Developed and maintained relationships with 300+ national and international suppliers -Defined portfolio strategy -Established planning process and set seasonal purchasing budgets -Determined and measured commercial targets -Developed and launched three Private Label brands Finance: -Supervised preparation of Financial Statements (IFRS and local GAAP) and internal KPIs -Oversee Quarterly audits -Overall cash management (forecasting and monitoring) -Supported ERP implementation HR -Defined Code of Conduct -Developed a recruiting process and supervised recruiting for 150+ employees -Compensation and benefits administration
- Growth strategy: Developed growth strategy for retail business of an international CPG company. - Organizational redesign: Evaluated structure for all divisions of a national CPG company; designed new organization with savings of ~10%. - Post Merger Integration: Led PMI of two large global CPG companies in Mexico; assisted in the redesign of the new route to market and modern channel strategy.
Projects in El Salvador, Argentina, Brazil, Mexico, USA, and India. Industries: Airlines, telecom, construction, retail and CPG.
- Supported advertisement division for three products including best-selling brand. - Coordinated projects/budgets related to advertising strategy implementation.
- Evaluated possibilities of introduction of Mexican products into Canadian markets, including the identification of potential importers.