Jason Gatoff
About
Jason works in the following industries: "Computer Software", "Internet", "Market Research", and "Information Technology & Services". Jason is currently VP of Product Marketing & Customer Marketing at Pendo.io. In Jason's previous role as a VP of Product Marketing at Pendo.io, Jason worked in until Apr 2021. Prior to joining Pendo.io, Jason was a Independent Marketing Consultant at Marketing Consultant & Advisor and held the position of Independent Marketing Consultant. Prior to that, Jason was a Interim Head of Product Marketing (consultant) at Checkr, Inc. from Apr 2018 to Feb 2019. Jason started working as Marketing Advisor & Consultant at Segment in Aug 2016. From May 2015 to Jul 2016, Jason was Senior Director of Product Marketing at Optimizely. Prior to that, Jason was a Interim Chief Marketing Officer at Optimizely from Sep 2015 to Mar 2016. Jason started working as Head of Marketing at TellApart (acquired by Twitter) in Jan 2012.
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Jason Gatoff's current jobs
I have the privilege of leading the Product Marketing and Customer Marketing teams at Pendo. We are growing rapidly and hiring across the company - you can view open roles here: https://boards.greenhouse.io/pendo
Jason Gatoff's past jobs
I consider myself very fortunate to have had the opportunity to both learn from and contribute to some amazing companies including Segment, Pendo, Patreon, Parsable, Pantheon, Hired, Bolt and Checkr. Being a consultant provided a unique opportunity address a broad range of business challenges and to collaborate with a wide variety of people. The combination of my experience, curiosity, and flexibility allowed me to quickly produce high quality deliverables and results. Engagements with clients were focused on messaging, sales enablement, go-to-market strategy, or team development and were frequently part of initiatives to expand to “enterprise” (larger) customers.
Managed the very talented Product Marketing, Content Marketing and Corporate Communications teams for the world’s leading testing and experimentation software provider. Optimizely enables teams to deliver the best experience for every customer across websites and mobile apps. The Platform's powerful capabilities combined with its ease of use empowers organizations to improve revenue, loyalty, and engagement by delivering optimized experiences at scale. Optimizely delivers experiences for thousands of customers, including innovative brands like the New York Times, Revolve Clothing, Hotwire, Microsoft and Spotify.
Was responsible for all aspects of global marketing team until Chief Customer Officer was hired and assumed responsibility for the entire Go-to-Market team (Marketing, Sales, and Customer Success). The marketing team had the best performance in more than a year - exceeding goals in Q4 2015 and Q1 2016.
This role was responsible for all aspects of marketing for the rapidly growing start-up that provided an integrated suite of personalized digital marketing solutions across display advertising, Facebook, email, and mobile.
This role was responsible for a broad range of activities including all marketing, partnership management, business development, and lead generation.
Helped to launch a new line of business at a leading technology research company that complemented existing written research by enabling IT and Supply Chain executives to access the experience of a global network of their peers.
Focused on the leading ERP provider’s supply chain, manufacturing, and mid-market initiatives.
Responsible for building and managing relationships with industry analysts for leading supply chain planning software provider.