Lisa Liang
About
Lisa Liang is from Berlin Area, Germany. Lisa works in the following industries: "Telecommunications", "Internet", and "Computer Games". Lisa is currently Director Of Business Development at Tencent, located in Berlin Area, Germany. In Lisa's previous role as a Senior Business Development Manager at Tencent, Lisa worked in Berlin Area, Germany until Jan 2018. Prior to joining Tencent, Lisa was a Business Development Director at IME - Interactive Media & Entertainment GmbH and held the position of Business Development Director at Hamburg Area, Germany. Prior to that, Lisa was a Licensing Manager at gamigo AG, based in Hamburg Area, Germany from Feb 2013 to Sep 2013. Lisa started working as Jr. Licensing Manager at Gamigo AG / Axel Springer in Hamburg Area, Germany in Jul 2012. From May 2010 to Feb 2013, Lisa was Vorstands-Assistentin / Assistant to Co-CEO at Gamigo AG / Axel Springer, based in Hamburg Area, Germany. Prior to that, Lisa was a Intern, European Marketing Department at Huawei, based in Düsseldorf Area, Germany from Mar 2010 to May 2010.
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Lisa Liang's current jobs
Lisa Liang's past jobs
Game licensing, investments and strategic partnerships for Tencent games in Europe. Ping me if you have great games or ideas.
- In charge of business development department, overseeing licensing, channeling and media partnership - Acquisition of browser and mobile games in both licensing and channeling model - Establishing marketing channels for co-published browser games - License out mobile/browser/client titles to Turkey, Russia, China, Korea, Japan and South East Asia
- Look for world wide partners for gamigo’s co-developed titles - Coordination and negotiation for channeling agreement - Lead the licensing team for after-sales support to licensees in Taiwan, Russia, Korea, Japan, Middle East, Brazil
- In charge of out-licensing in Asian Market, focus on China, Taiwan, Hong Kong and South East Asia
- Lead the project to setup gamigo’s Korean subsidiary - Internal profitability assessment for investment and M&A projects - In charge of research on market trends and competitors in the free-to-play online game market on an annual basis; Setup and update database of global game developers and publishers - Financial analysis, for example KPI analysis for gamigo products on a monthly basis; forecasting models for potential products during the licensing decision making process
- Project management: Assist project manager in project initiation and organization; Analyze the project process and risk level; Provide platform for project leader to solve difficulties and control the risk. - Customer strategy and pain point analysis: Help marketing director to conduct Strategy and Pain Point analysis process; Summarize analysis report; Assist Marketing director report to HQ about the customer demand and strategy in European Region.