Marc Steffens
About
Marc Steffens is from Greater New York City Area. Marc works in the following industries: "Internet", "Marketing & Advertising", and "Consumer Services". Marc is currently Vice President, Growth Marketing at Etsy, located in Greater New York City Area. In Marc's previous role as a Vice President, Growth and Retention (Consumer Marketing + Growth Product) at Slice, Marc worked in Greater New York City Area until Jul 2019. Prior to joining Slice, Marc was a APAC Head of Analytics, SMB Marketing at Google and held the position of APAC Head of Analytics, SMB Marketing at Singapore. Prior to that, Marc was a Director, Marketing Strategy and Operations at Grubhub, based in Greater New York City Area from Apr 2012 to Mar 2016. Marc started working as Director, Retention Marketing and Analytics at GrubHub in Greater New York City Area in Aug 2013. From Apr 2012 to Aug 2013, Marc was Director of CRM, Analytics & Loyalty Marketing at Seamless, based in Greater New York City Area. Prior to that, Marc was a Head of Loyalty & Retention Products at LivingSocial, based in Washington D.C. Metro Area from Feb 2011 to Apr 2012. Marc started working as Senior Manager, Loyalty Marketing at eBay in San Francisco Bay Area in Sep 2006.
You can find Marc Steffens's email at finalscout.com. FinalScout is a professional database with business professional profiles and company profiles.
Marc Steffens's current jobs
● Above-the-Line (TV, Digital Video, OOH) ● Performance Marketing ● SEO ● CRM ● Database Marketing
Marc Steffens's past jobs
● Product Led Growth ● Performance Marketing ● CRM Slice is the only technology platform that partners with local pizzerias to make ordering authentic, handcrafted pizza easily accessible to people in over 2,000 cities nationwide. Built with a focus on loyalty, Slice is dedicated to helping independent pizzerias compete with big pizza chains by offering simple online ordering technology, personalized in-store marketing, and customized digital ads. With Slice, not only can customers find authentic pizza close by, they can now order from their favorite, hard-to-get-a-hold-of, mom and pop pizzeria easily by visiting Slicelife.com or downloading the Slice iOS or Android app. And check out is made quick and simple through stored payment and Apple Pay. Because eating real pizza should be really easy. Founded in 2010 by Ilir Sela, Slice is a privately held company headquartered in NYC that has raised $20 million from GGV Capital, Primary Ventures, and others to date.
Google organizes its advertising business in small & medium sized businesses (SMB) and large clients. I built up an Analytics / Data Science team based in Hong Kong and Singapore, to support SMB Marketing & Sales in the APAC region.
Heading up a team of five supporting the CMO with strategy, analytics, planning and operations.
Grubhub is the nation's leading online and mobile food ordering company dedicated to connecting hungry diners with local takeout restaurants. The company’s online and mobile ordering platforms allow diners to order from 75,000 takeout restaurants in over 1,300 U.S. cities and London. Every order is supported by the company’s 24/7 customer service teams. Grubhub has offices in Chicago, New York and London. The Grubhub portfolio of brands includes Grubhub, Seamless, Eat24, AllMenus and MenuPages.
⇛ Seamless merged in August 2013 with Grubhub, the combined entity debuted on the NYSE in April 2014 as Grubhub Inc. Built and led a team of six managing communications to existing customers + analytics ● Direct-to-Customer Channels (Email, Display, Mobile, Onsite, DM) ● Social Media (Facebook, Twitter, Google+, Instagram, Tumblr, Vine, blog.seamless.com) ● Data Science / Database Marketing ● Marketing Programs, Promotions and Event Partnerships ● Since Jan 2013 also responsible for Product Marketing
Owner of LivingSocial's loyalty & retention products ● Devised and ramped up subscription-based loyalty program "LivingSocial Plus" ● Helped develop "LivingSocial Rewards" credit card ● Led "My Account" redesign (to accommodate loyalty features)
Creator and owner of eBay's consumer facing loyalty program "eBay Bucks". Grew the program into one of the largest loyalty programs in e-commerce. eBay Bucks was instrumental in retaining high value customers and growing share of wallet during the eBay.com turnaround; the program was in market for well over a decade.
Built the Database Marketing team and CRM infrastructure from the ground up (Email Marketing System, Marketing Data Mart, Campaign Management System and BI Solutions). ⇛ The custom Email Marketing System I developed for eBay.de with a third party was subsequently rolled out to all major eBay markets worldwide, introducing state-of-the art personalization & optimization while significantly reducing operating costs.
As an early employee of Amazon.de, I was able to explore a number of different Marketing roles: Jr. PM Acquisition Marketing, Manager Conversion Rate Optimization (CRO), and finally Customer Relationship (CRM) Manager. Designed and executed CRM campaigns and helped build out the Marketing infrastructure.